Home improvement · Castle Hill, NSW

SunHarvest

Search visibility and a conversion-focused website for a Castle Hill, NSW solar and battery installer, built to turn local searches into solar and battery installations.

304%increase in solar and battery leads
SunHarvest website and campaign
01

The challenge

SunHarvest is a solar and battery installer serving Castle Hill, NSW. Homeowners and businesses searching for this kind of work compare several local providers quickly, and the business needed to appear in those searches and give visitors a clear reason to get in touch rather than moving on to a competitor.

For home improvement businesses, most work starts with an urgent local search or a referral checked online. If the website does not turn that visit into a call or quote request, the job goes to a competitor.

02

Work delivered

The website was organised around the services customers actually search for, with dedicated pages explaining each service, the areas covered and what to expect, plus a clear call or quote option on every page.

Local search work focused on Castle Hill, NSW and surrounding suburbs, including Google Business Profile optimisation, location-relevant content and technical improvements so the right pages ranked for high-intent searches.

Enquiry tracking was set up so reporting centred on solar and battery installations rather than clicks and impressions, giving the business a clear view of what marketing was producing.

Services involved

The work rolled out in four stages — built, launched, optimised, ongoing — starting with tracking and site structure, then campaigns, then ongoing optimisation. The full sequence is shown in the execution timeline below.

03

The outcome

304% increase in solar and battery leads. Search visibility and a conversion-focused website for a Castle Hill, NSW solar and battery installer, built to turn local searches into solar and battery installations.

The client reports a 304% increase in solar and battery leads following the work. A specific baseline and measurement period are not stated, so the figure is presented as reported.

See the full breakdown in the outcomes section below.

Execution timeline

How the work rolled out

  1. 01

    Built

    • Conversion focused solar landing pages
    • Lead and phone call tracking
    • Castle Hill service area mapping
  2. 02

    Launched

    • Local solar and battery campaigns
    • Google Business Profile location updates
    • Dedicated battery storage service pages
  3. 03

    Optimised

    • Filtered non-serviceable residential suburbs
    • Improved high intent solar search rankings
    • Refined enquiry forms for better quality
  4. 04

    Ongoing

    • Localised content for surrounding suburbs
    • Performance reporting on installation enquiries
    • Search visibility monitoring for battery keywords

The outcomes

What the work delivered

Headline result

304%

increase in solar and battery leads

  • 304% increase in solar and battery leads following the implementation of targeted local search strategies
  • Dominant organic visibility for high intent residential solar and battery storage searches in Castle Hill
  • Comprehensive lead tracking providing full visibility on which specific marketing channels drive installation enquiries
  • Optimised website structure ensures local homeowners find relevant service information and clear calls to action

More results

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