Adelaide Pool Glass

Challenges

Adelaide Pool Glass, a leader in pool fencing and glass installation, needed to increase brand awareness, generate qualified leads, and ultimately boost revenue. Their current marketing efforts weren’t delivering the desired results.

Solution

We partnered with Adelaide Pool Glass to develop a comprehensive digital marketing strategy focused on:

Paid Advertising: Targeted campaigns across search engines and display networks to reach potential customers actively searching for pool fencing and glass solutions.
Website Optimization: Ensuring the website was user-friendly, informative, and optimized for conversions (calls and contact form submissions).

The Solution and Impacts

Results

Within just 5 months, the results were impressive:

Conversion Rate: A remarkable 8.83% conversion rate, meaning nearly 9% of website visitors from paid ads converted into valuable leads.
Calls Delivered: A significant increase in lead generation with 64 calls directly attributed to the paid advertising campaigns.
Website Traffic: Targeted campaigns drove 1,381 website visitors specifically interested in Adelaide Pool Glass’s services.

Impact

These results translated into a real impact for Adelaide Pool Glass:

Increased brand awareness among potential customers in the Adelaide area.
A steady stream of qualified leads interested in pool fencing and glass installation.
Measurable growth in revenue through lead conversion.

The Results

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